Friday, 9 March 2018

ABC is terrible at music shows; ‘American Idol’ will try to change that

ABC will revive one of the biggest TV shows of this century when “American Idol” premieres Sunday.

It would be foolish to expect the show, which ended a 15-season run on FOX not quite two years ago, even to approach the heights it reached at its mid-2000s peak. ABC will, however, probably get a decent-sized ratings upgrade.

The network is averaging a 1.0 in adults 18-49 from 8-10 p.m. Sundays with “America’s Funniest Home Videos” and “Shark Tank.” If “Idol” comes in at the high 1s or low 2s — ABC has reportedly guaranteed advertisers a 1.8 — it will come out as a plus for the network.

And also something of a first. ABC has two very successful and long-running reality franchises in “Dancing With the Stars” and “The Bachelor/ette,” but it has been absolutely awful at launching and sustaining music-based competitions. The network is pretty much 0-for-the-21st century in that regard.

Source:  zap2it

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